CitiDirect BE Ranked Ranked #1 Globally in Greenwhich Associates Digital Banking Benchmarking Study
Published: January 31, 2019
New York, NY/Hong Kong - CitiDirect BE®, Citi's institutional online banking platform is ranked # 1 in the 2018 Greenwich Associates Digital Banking Benchmarking study for the thirteenth consecutive year. This will be the second consecutive year that Citi is the sole recipient of this distinction globally among a peer group of both global and regional competitors.
The study assesses "Best of Breed" features and functionality across Citi’s institutional online banking solution suite, including CitiDirect BE® across online, mobile and tablet, CitiConnect®, FX Pulse and CitiDirect BE® Liquidity Manager along with supporting services. Citi received the highest rating globally and across all regions included in the study – North America, Asia and Europe – across 40+ categories, including:
- Usability and Ease of Use
- API access, Connectivity and File Services
- Cross Product Integration
- Fraud Prevention/Monitoring
- Online and offline help/support
“Citi is very pleased to be recognized once again as the #1 bank in Greenwich Associates’ Digital Banking Benchmarking Study. We continue our pursuit of delivering the best possible experience to our clients, by launching leading-edge solutions, co-creating with our clients and extending our innovation practice through partnering with Fintechs,” said Tapodyuti Bose, Global Head of Channel and Enterprise Services, Citi Treasury and Trade Solutions. “Clients are front and center of everything we do, and our investments are driven by providing them with a seamlessly integrated, digital ecosystem for their treasury and global commerce needs.”