Think co-creation is just a buzzword? Then it’s time to think again. As Pierre Fersztand, Global Head of Cash Management, Trade & Payments, BNP Paribas, explains, value-adding solutions are being implemented as a result of BNP Paribas’ interactive workshops with clients.
Listen to this TreasuryCast episode to cut through the hype of co-creation and discover the reality of practical innovations that directly address treasury needs.
Featured on this episode

- Eleanor Hill
- Editorial Consultant, Treasury Management International (TMI)

- Pierre Fersztand
- Global Head of Cash Management, Payments, Trade Solutions & Factoring, BNP Paribas



