Every year, Greenwich Associates interviews senior financial executives at the largest Asian companies about their banking relationships. These executives are asked to name the banks they use in overall corporate banking, cash management and capital markets advisory services, to quantify the share of their business allocated to each bank and to rate these banks according to a series of important criteria. Banks that receive the largest number of citations/market share are named Greenwich Share Leaders. Banks receiving quality ratings that exceed those awarded to competitors by a statistically significant margin are named Greenwich Quality Leaders.
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